Language

Plenary session on Friday

Friday 25 June, 2010

Fa-Quix-small.jpg

Plenary session

Chair: Fa Quix, Fedustria

Joint Prospection to International Sporting Events
Dimitri-Huygen-small.jpg Dimitri Huygen, Belgian Sports Technology Club, BE
Did you know that international sports events rely on Belgium-based companies to help turn their organization into a global success? For instance, The Sheikh Kahlifa International Stadium in Doha (Qatar) was redeveloped and completely refurbished to bring the seating capacity to 50,000. It was a Belgian company that turned this stadium into the reference stadium for the 2006 Asian Games. Another fine example: for the spectacular, ultra-slow motion HD images of the most exciting game moments, the Organizing Committee of the 2009 FIFA Confederations Cup in South Africa could count on the advanced technology of a Belgian company. And it is a Belgian company – as it did for the Athens (2004) and Beijing Olympics (2008) – that will provide a big part of the HD broadcasting facilities for the 2012 London Olympics.
The Belgian Sports Technology Club offers sports committees and stadium managers the world over a clear and comprehensive overview of the leading technologies provided by Belgium-based companies. Something that would otherwise be impossible to obtain on short notice.
Belgium is attracting attention with this unique approach. For example, the Olympic Delivery Authority, the agency responsible for delivering new venues, transport and infrastructure for the London 2012 Olympics, was pleasantly surprised to see that a single organization is representing this wide and interesting range of sports technologies from Belgium.
Textile Innovation at Adidas with a Special Focus on Sustainability
Philipp-Meister-small.jpg Philipp Meister, Adidas, DE
Being a truly global business, the adidas Group is committed to sustainable business practices in its company and particularly in its supply chain. We do so by looking at each part of the business, that way we can understand where the key impacts are and can then create a plan for tackling them. For assessing each part of the business - or value chain - three key principles have been defined:
  • Use resources sustainably
  • Reduce our emissions
  • Limit risks and chemical hazards
The Effect of Heat Strain and Clothing on Sports Performances
Hein-Daanen-small.jpg Hein Daanen, TNO, NL
It is well documented that athletic performance is seriously compromized in the heat. Humans perform better in mild cold than in the heat. Recently, Ely et al. (MSSE 2007) showed that the optimal temperature of marathon performance is closer to a Wet Bulb Globe Temperature (WBGT) of 5-10ºC than 10-15ºC. Thermal stress causes vasodilation in the skin and consequently the venous return to the heart is reduced. In order to satisfy the metabolic demand, the heart rate has to increase. These cardiovascular adapations interfere with performance. Also, an increased body core temperature in the heat is related to a decrease in gross efficiency of about 1% per degree rise in body core temperature. Clothing reduces the heat loss to the environment and thus forms an extra stressor in the heat. These problems are particularly evident in sports were protective clothing has to be worn such as American Football and Fencing.
Several methods are available to reduce heat strain in the heat. Cooling of the body prior to or during sports events may be beneficial for performance. Current reseach shows that the pacing strategy is often suboptimal in the heat; imposed pacing strategies may increase performance. Other methods that will be discussed regarding optimalisation of the thermal balance and performance include the effect of fluids and acclimation to heat.
Can innovation be Standardized?
Fred-Foubert-small.jpg Fred Foubert, Centexbel, BE
Standardization is often seen as contradictory to innovation. Standards consolidate a state of play at a given moment and hence can easily be more past-oriented than future-oriented. Standards can even become an obstacle to innovation, if used to protect existing solutions against new developments.However, standards are necessary because they help to create confidence of the user in innovative products that are brought to the market and thus facilitate their acceptance. The intimate link between European regulations and standards (the presumption of conformity principle) even makes standards de facto a condition to gain access to the European market. To keep pace with innovation the standardization process should be quick and flexible. Unfortunately, too often this is not the case. But there are alternative deliverables beside European or international standards, which make it possible to develop normative documents in less time and to modify them to changing needs in a more flexible way.
Closing Remarks
Jan-Laperre-small.jpg Jan Laperre, Centexbel, BE